READY OR NOT, HERE THEY COME! NEW INTERACTIVE CARE BEARS® THIS HOLIDAY SEASON!

Play Along®’s New Care Bears Teach Language Skills and Classic Games

Deerfield Beach, FL – New interactive Care Bears from Play Along, a division of JAKKS Pacific, Inc. are sure to top holiday wish lists this fall.  The latest Care Bears engage children with fun features and encourage them to learn and explore while playing. Care Bears are a beloved and bestselling children’s brand, created and owned by American Greetings®.

Children have always loved the classic game of Hide ‘N Seek. Now, the new Hide ‘N Seek Care Bear offers an updated, interactive version of this much-loved children’s game. Playing with the Hide ‘N Seek Care Bear and its accompanying “Care Bear Finder” makes this classic game even more fun! Once the Care Bear is hidden, the Finder lets kids know when they’re getting close to the hiding spot through lights and sounds. Fun phrases, like "I'm hiding…Come find me!" and "You're getting warmer", can be heard through the Finder. For one or more players, Hide ‘N Seek Care Bear offers a different game experience every time!  For ages 3 and up, SRP $34.99.

Also new for fall 2006 is the very first bilingual Care Bear, Amigo Bear™, who teaches children both Spanish and English words.  With Care Bears Tele-Friend™, not only can English-speaking children learn to speak Spanish, but Spanish-speaking children can learn English, too. Press Amigo Bear's phone to hear phrases that teach numbers, colors, and simple conversation.  By moving the phone from one hand to the other, children can switch between English and Spanish modes. No matter which language a child speaks, the Care Bears’ lessons of caring and sharing are universal. For ages 3 and up, SRP $19.99.

With unique and innovative additions like these, Care Bears are sure to remain everyone’s favorite bears for many years to come!

About American Greetings Corporation

American Greetings Corporation (NYSE: AM) is one of the world's largest manufacturers of social expression products. Along with greeting cards, its product lines include gift wrap, party goods, candles, stationery, calendars, educational products, ornaments and electronic greetings. American Greetings is also the creator and owner of many celebrated character properties, including Strawberry Shortcake and Care Bears. For more information, visit http://corporate.americangreetings.com.

About Play Along
Play Along®, a division of JAKKS Pacific, Inc., is the award-winning toy company behind some of the most recognizable and popular children's toy licenses in the world, including Cabbage Patch Kids®, Care Bears®, Doodle Bear®, Snugglers and the classic good luck Trolls. In addition to traditional toy lines, Play Along also manufactures and markets Speed Stacks®, the official equipment of the World Sport Stacking Association. Play Along’s products are found at specialty, gift and major mass retailers worldwide. For more information about Play Along’s products, visit www.playalongtoys.com.

About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a multi-brand company that designs and markets a broad range of toys and consumer products. The product categories include: Action Figures, Art Activity Kits, Stationery, Writing Instruments, Performance Kites, Water Toys, Sports Activity Toys, Vehicles, Infant/Pre-School, Plush, Construction Toys, Electronics, Dolls, Dress-Up, Role Play, and Pet Toys and Accessories. The products are sold under various brand names including JAKKS Pacific®, Play Along®, Flying Colors®, Creative Designs International™, Road Champs®, Child Guidance®, Pentech®, Trendmasters®, Toymax®, Funnoodle®, Go Fly a Kite®, Color Workshop®, JPI™ and Plug It In & Play TV Games™. JAKKS and THQ Inc. participate in a joint venture that has worldwide rights to publish and market World Wrestling Entertainment video games. For further information, visit www.jakkspacific.com.

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